VIVI VICI

I was Creative Director and Stylist for Vivi Vici's newest collection. Vivi Vici is the brand for women that want to standout at any occasion. I went location scouting with Adam, the photographer, and we thought the architecture of downtown near City Hall gave an elevated and European vibe that had character but still allowed the dresses to pop. I wanted the photos to look like the girls had left the party because they were bored and decided to have a photoshoot instead. Not too far off from reality now.

ww.vivivici.com

Creative Direction + Styling: Sarah Johnson @sayjayjohnson

Designer: Vivivici @vivivici_official

Photographer: Adam Goldman @adgoagency

Hair and Makeup: Jailene Rodriguez @jai.allure

Models: Alexa McNulty @alexamcnulty, Mel Beaumont @melbeaumont, Vanessa Fontana @vanessaafontana